Cheek Bones, Nose to mouth lines and Jowls

by on January 1, 2012


Accentuating the cheekbones gives the face that extra bit of appeal. If the cheekbones appear more prominent this also adds contour and shape to the cheeks, giving a more elegant tapered shape to the face. The muscles that need to be toned in order to highlight the cheekbones are the zygomaticus major. These are one of the pairs of levator muscles of the lips (levator simply means uplifting). These particular levator muscles are the ones that draw up the outer corners of the lips.

They run from the outer corners of the lips to the outer area of the cheekbones. The response of these muscles varies quite widely from person to person, depending on facial type. Some people use the muscles quite easily in facial animation, while others hardly use them at all. Regardless of how well these muscles are developed in your face, you can use this very simple exercise to tone the zygomaticus muscles to highlight your cheekbones.


The lines from the nostrils to the corners of the mouth tend to deepen as we age. This partly due to the small muscles that lift the top lip and nostrils losing tone so that the flesh of the cheeks folds over the lip muscle. Some faces are more prone than others to deep mouth lines, but this quick exercise will tone the lip and nose levator muscles to help prevent those unsightly lines.

On one side of your face at a time, lift one corner of your mouth and nose as if snarling. Keep the eye muscles relaxed. Place your fingers on your mid-cheek area to feel the muscles work. It may help you to do the correct type of “snarl” if you begin by wrinkling the nose, as if detecting a bad smell , then lift one side of your mouth. Hold for three seconds then relax. Repeat five times for each side.

Now do both sides at the same time remembering to keep the eye muscles relaxed. Begin by wrinkling the nose, then lift the corners of the mouth. Hold for three seconds, then relax. Repeat five times. Do these exercises once a day and you will be surprised how those lines start to smooth out.


Jowls are one of the most problematic and visible consequences of facial aging and occur partly because the flesh covering the sides of the jaw becomes unsupported by the underlying depressor labii muscles of the lips (the muscles that draw the lips downwards). But they also occur because of certain patterns of muscle use in the face. Many people do not believe that their jowls are due to the way that their lip muscles are developed, nevertheless it is very true. After thirty years of researching facial aging and developing facial exercises, I can tell by looking at someone in their teens whether they will be prone to getting jowls as they age. There is much that can be done to reduce jowls and that other sign of aging, turkeyneck, but you will need a little more background about how your facial muscles work, before you can achieve this. For now just remember that jowls occur because the once well developed depressor muscles of the lips become flaccid allowing the skin to fall. You can, however, use this very easy technique to help tone the depressor lip muscles, so that the risk of developing jowls is reduced.

- Using English vowel sounds, say an exaggerated a, e, i, o, u, taking at least five seconds to say each, opening and closing the mouth slowly.
- Repeat the sequence five times
- Do this once a day.
It’s as easy as that.

More Resources

Read more on nose to mouth lines – here

Good discussion on nosolabial lines –

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